• Target

    £1,002,000

  • Type

    Equity

  • Close Date

    Nov 1 2018

  • Status

    Live

RISK WARNING: Your capital is at risk. The risks include: the lack of liquidity in this market in terms of being able to realise investments and the loss of the value of investment. When you invest any loss in value will not be covered by the Financial Services Compensation Scheme. Please read FULL risk warning.

The Bay Tree Food Co.

Established branded manufacturer of premium condiments, accompaniments and cooking sauces.

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Overview

Established in 1994 by trained chef Emma Macdonald, The Bay Tree is a premium branded manufacturer of chutneys, accompaniments and cooking sauces.
 
Ever since she began her career as a chef at a young age, Emma has been preserving and developing recipes which stemmed from her passion for cooking. As a result, since the mid-90s, The company has grown to produce over 150 products across six different product categories.  Each of the products are designed to ensure quality, uniqueness and a flavour profile complementary to all eating occasions.  
 
Initially, The Bay Tree was founded as a manufacturer of branded premium products to primarily serve the independent retail sector in the UK. This has enabled The Bay Tree to establish a multi-million-pound brand; however, the UK grocery market is dominated by the major supermarkets and therefore the business is now looking to grow further into this sector, having already established a branded presence in Waitrose and Ocado.
 
The company would like to implement a commercial growth strategy focusing on growing distribution of a core product range into the major supermarkets, which will increase The Bay Tree’s brand to grow in terms of revenue and consumer awareness. 
Deal Manager avatar

Deal Manager
Scott Haughton

  • Sector: Restaurant / Catering / Food
  • Region: UK: South-West
  • Stage: Growth - profitable
  • Eligible Tax: Not Applicable
  • Board Requirement: Will consider further board appointments
  • Pre Money Valuation: £5,200,000
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